Written by: Samantha Fong
Nestology Studio by Samantha Fong | @nestologystudio
There comes a moment in life when the past seems to knock louder at the doors of the present - when the stories we’ve neglected begin to demand their rightful space in our narrative. For me, that moment arrived in my 40s, as I watched my children navigate a world where their heritage feels both fragile and under siege.
Where everyone’s heritage seems to be under siege. Growing up as a third-generation Chinese in the Philippines, a country with deep colonial ties to the West, I had spent much of my life immersed in a culture that is greatly influenced by others with only sporadic bursts of ethnic affinity and patriotism.
Yet the irony is this: I didn’t find my footing in the soil of my homeland. I found it…
… in the quiet alchemy of time.
… in the transformative love of motherhood.
…in the neon-lit pulse of Hong Kong - a city that holds its heritage unapologetically.
Here in Hong Kong where I am raising my third culture kids who are unbound by any single identity, I found my regret hardened into resolve. Hong Kong stripped away the hesitation I never knew I carried because I’ve witnessed how its people fought for who they were.
And in turn it revealed a fierce clarity: my children will know their roots not as fragments to reconcile, but as a birthright to celebrate. This is my purpose now - to weave pride into their bones, to ensure they love being ethnically Chinese and Filipino as deeply as they live it.
My children will inherit more than just the facts of their heritage - the languages, the holidays, the rituals. Because pride is not passed down through textbooks; it’s etched into them by the way we speak of home when no one’s listening, by the stories we cradle and share, by the visual legacies we see.
This reckoning has moved beyond the personal and has reshaped my work as a family photographer. No longer just a chronicler of moments, I find that I have this little part of me that wants to, somehow, some way, become an archivist of identity.
When I redesigned my Mother’s Day sessions this year, swapping generic floral backdrops for a nostalgic retro old Hong Kong Chinese set, I wasn’t just changing aesthetics. I wanted to create a space where culture could be interacted with and remembered.
The response was electric. Surprised grandparents pointed at the details with joy; children marveled at objects their parents had once known and enjoyed in their childhood. Expats and locals alike lit up at the sight of a Good Morning towel, egg tarts, a tin of fried dace and good old gem biscuits - tiny totems of a shared belonging. And the most amazing thing is when I shared these images, Chinese all around the world reached out to me and said they absolutely love seeing these exact same things from their childhood too.
In those moments, time and distance collapsed. Generations connected. People of the same ethnicity saw with recognition. And I realized: this is where culture lives. Not in textbooks or museums, but in the way our eyes light up when we recognize a piece of our own story.
Heritage isn’t preserved in grand gestures, but in these fleeting, ordinary fragments.
A ritual observed,
a color worn,
a dish served.
Yet even as I champion tradition, I also want to free it from the weight of performance. Too often, our culture is reduced to rigid customs or the pressure to "save face," leaving no room for the messy, joyful humanity beneath. But what of the grandfather’s unrestrained laugh? The mother’s unguarded sigh as she watches her children play? The kids who run wild and free? These are the truths my lens seeks—not just the what of our heritage, but the how: how it lives in us, how it bends and adapts, how it thrums in the quiet spaces between generations.
This is just the beginning. There are more stories to uncover, more colors to reclaim, more silences to disrupt. Because culture isn’t a relic to be dusted off for special occasions. It’s a pulse, a rhythm we carry in our bones, a story we rewrite and share every time we gather, remember, or simply be. And if my work can capture even a fraction of that vitality, then perhaps these images will become more than keepsakes. They’ll be bridges between past and future, between regret and redemption, between who we were and who we’re still becoming.
It’s my little rebellion against the idea that heritage must be solemn or sanitized. My love letter to the messy, colorful, gloriously real moments that weave us together. My refusal to let our stories be diluted into something palatable, something less.
Because being Chinese - or whoever you are - isn’t about standing still in history. It’s about dancing - unapologetically, vibrantly - through the present, hand in hand with those who came before us, and those who will carry our story forward.
Through her lens, Asia-based family photographer Samantha Fong weaves tender visual narratives—celebrating love, fleeting moments, and the rich tapestry of multicultural traditions with quiet authenticity.